What Clients Say... 

We are a small web design firm located in Melbourne .

The business commenced three years ago, although we had a strong ability to provide web sites that fulfilled our clients expectations we did not know how to effectively market ourselves. We believed that excellent service would enable us to keep existing clients and reach new ones via word of mouth. While this was, and continues to be true, the process of building momentum this way was too slow for our growth projections and we needed something more.

We hired a Business consultant who helped us work through various marketing methods, including Newspaper, Direct mail, specialist publications, radio and telemarketing.

As part of the evaluation we hired a telemarketer and started to see limited response. After a period of time it became apparent that the limitations on response had more to do with the methods, abilities and attitude of the individual telemarketer.

We decided to look for a new telemarketing company and chose Vital Role. Through Vital Role we were able to better focus on our target market, Company directors and people in the above 35 year old bracket.

The information created by Vital Role during the lead generation process was sent to us electronically which enabled these new prospects to be easily entered into our database for future email marketing and follow up.

Our business grew quickly from these telemarketing leads and we continue to see new projects come from the leads generated by Vital Role

We now do not use telemarketing simply because our business is growing so quickly by virtue of the momentum built up when using telemarketing. We will use telemarketing services again at some time in the future, we now know that it gives us the ability to attract instant prospects and cultivate long term prospects providing it is handled by a competent telemarketing practitioner, such as Vital Role.

Vital Role was essential in finding us many of the good clients we have today.

Mr R Dark
Website Designer

What Clients Say...  

I have great pleasure in recommending Jennifer Anderson and Vital Role.

I engaged Vital Role to undertake telemarketing for the web design and hosting unit of my publishing and communications business some months ago. Although I had another project in mind at the time, during discussions with Ms Anderson it became apparent that this business and Vital Role's services might be a good match.

Telemarketing has worked instantly for me and continues to generate a steady and predictable stream of good quality prospects for my business. I have doubled the original buy with a corresponding increase in prospects. 

The feedback I get from prospects is consistently positive. Some of the comments prospects have related to me include.

. "I hate cold calls but I was very happy to speak with Sarah."
. "I would be very pleased to have your telemarketers working for my business."
. "Your caller instantly caught my attention and I was pleased she called me."

Telemarketing is an important part of my marketing mix and it is not something that I could manage in-house anywhere near as well as Vital Role.

Tony Zilles
Director
Information Technology Specialist